Training Programs

Training programmes can enhance your school and help your members grow and develop. In today’s episode of The Martial Arts Business podcast, Gordon explains the value in transforming your classes into programmes and giving your members natural progression.

KEY TAKEAWAYS

• Changing the way you structure your school, transforming classes into programmes. Programmes give your member a clear route of progression and help them work towards the desired outcome.

• By investing in beginner, intermediate, and expert level 12 month programmes you will be able to upsell your members onto the next programme and increase how long they stay with you. People seek progression from one programme to the next because it’s the next logical step and helps them grow and develop.

• A leadership development programme enables your members to grow, and evolve into becoming leaders, teachers, coaches and assistants within your school. Programmes can help to develop many more skills outside of martial arts.

BEST MOMENTS

“Aim to offer 12-month programmes instead of individual classes. Programmes offer development and directly solve the needs of your members”

“Programmes are hugely different to classes and they’re much more powerful.”

“We have three levels of programmes, Kickstarter, the accelerator programme and the black belt development programme.”

“Shifting your focus from classes to programmes changes your philosophy in your school.”

“Having your junior leadership program in place is massively empowering.”

VALUABLE RESOURCES
The Business of Martial Arts by Gordon Burcham

ABOUT THE HOST

Gordon Burcham is a best-selling author, 3 x World martial arts champion, and award-winning Martial arts school owner. He has helped 1000s of Martial arts schools grow and has over 20 years of experience running martial arts schools.

Gordon has been training, teaching, and working in the Martial Arts industry for nearly twenty-five years. After earning his first black belt, he went on to win three consecutive World Titles against guys half his age. In 1998, in the midst of his competitive career, he launched his own dojo which still runs today. After retiring from the competitions, he decided to focus more on helping others in the MA business while still running his club.

Burcham has trained with industry giants like Alfie Lewis and developed his street-smart business attitude working with top business coaches. He is now considered one of the foremost authorities on peak performance in the business side of the MA industry. He has proven his techniques work through the transformation in his own personal life, athletic career, and business as well as those of his coaching clients. Burcham teaches that success is the result of forming good habits and moving forward.

He is a real-life success story going from bullied school kid to earning multiple world titles, and his MA school is currently one of the most successful in the UK. Gordon loves self-development and helping others, enjoys travel and family time. He is now learning how to fly planes and pursuing a speaking career!

Learn How to Become Black belt in Business.

Learn -Develop - grow and you will succeed.

CONTACT METHOD

G Force Martial Arts
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