Friday Aug 02, 2019

Sell and Serve with Your Heart

‘Challenge your thinking about your sales process and your patterns, how big is your gap to being an elite sales closer?’

To become a better school owner, sales and closing are important skills that help MA entrepreneurs serve their customers more fully and change their lives.

When the sales process is clear, logical and optional for people that need what you do closing a deal becomes a pleasure.

KEY TAKEAWAYS

  • I believe in humans and I believe you must sell and close with your heart.
  • I connect logic and emotion to your sales process.
  • It’s about using great language to help them make a decision they can’t make on their own.
  • The place you are coming from is serving.
  • Serving is selling, selling is serving.
  • Before you can sell and close you have to understand why you are doing it - you’re doing it to serve more people.
  • There is a ripple effect when you help develop and transform an individual’s life resulting in positivity for others around them.
  • The best place to start is with your own journey and when you become a better person through MA you have a duty to share.
  • I have a formula that I teach at my academy based on;
  • Awareness
  • Attitude
  • Action through technique
  • Asking powerful questions
  • You have to challenge your mindset and thinking.
  • You must have higher-level thinking and be professional and consistent in your sales process.
  • It always starts with an attitude and understanding of what you are trying to achieve.
  • Get really good at asking questions that begin with ‘what’ There is immense power in this question.
  • How easy is it for someone to buy something they want? the important thing for you to find out is why they want it.

BEST MOMENTS

‘If it's not right for them it's not right for them’

‘2 important words ‘what else’ - the words that follow this will be the truth and you will then be able to serve them’

‘My language is at a much higher level now after working with Matt.

VALUABLE RESOURCES

Martial Arts Business Podcast

The Elite Closing Academy

ABOUT THE HOST

Gordon Burcham is the bestselling author, 3 x World martial arts champion and award-winning Martial arts school owner. He has helped 1000’s of Martial arts schools grow and has over 20 years’ experience running martial arts schools.

Gordon has been training, teaching, and working in the Martial Arts industry for nearly twenty-five years. After earning his first black belt, he went on to win three consecutive World Titles against guys half his age. In 1998, in the midst of his competitive career, he launched his own dojo which still runs today. After retiring from the competitions, he decided to focus more on helping others in the MA business while still running his club.

Burcham has trained with industry giants like Alfie Lewis and developed his street-smart business attitude working with top business coaches. He is now considered one of the foremost authorities on peak performance in the business side of the MA industry. He has proven his techniques work through the transformation in his own personal life, athletic career, and business as well as those of his coaching clients. Burcham teaches that success is the result of forming good habits and moving forward.

He is a real-life success story going from a bullied school kid to earning multiple world titles, with his MA school currently one of the most successful in the UK. Gordon loves self-development and helping others, enjoys travel and family time. He is now learning how to fly planes and pursuing a speaking career!

Learn How to Become a Black belt in Business

Learn -Develop - grow and you will succeed

CONTACT METHOD

http://www.mabusinessmastery.com/

support@mabusinessmastery.com

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2023 Gordon Burcham

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